Friday, September 28, 2012

Swapping for Bigger Rewards at Duane Reade #DRBalanceRewards

Hi lovelies! Fall is here and that means a new season and new things to look forward to, and of all that requires a little change.  For most of us it means a change of wardrobe, adding jackets and sweaters to the mix, the beauty lovers start playing with darker nail polish and lipstick colors incorporating it into their everyday looks, and if you're a Duane Reade shopper like I am - then you've already noticed the change from their past FlexRewards program to their new Balance Rewards!  

As of September 16, the Duane Reade FlexRewards program converted to the Balance Rewards program. The Balance Rewards program is active at both Duane Reade and Walgreens. Duane Reade customers can now earn and redeem points at over 7,900 stores nationwide. How awesome is that? Now you can shop at both stores, as well as receive and redeem your points at both places as well!  

I made sure to hurry over to my nearest Duane Reade to get the latest info on the new rewards program, and I was excited to see the promo on it's storefront for Balance Rewards! 

There I picked up this pamphlet detailing the Balance Rewards Program:

Balance Rewards keeps some of the most popular features of FlexRewards such as exclusive savings for members and the opportunity to earn points and redeem rewards, while giving customers even more benefits.
  •  Save on Sale items with card
  • 10  points per $1.00 spent for every purchase of on select over-the-counter products.
  • 10 points for every mile you walk with Walgreens
  • Redeem instantly as few as 5,000 points

Duane Reade Flex Rewards program points will be converted to Balance Rewards and become available when customers join in the new program.

Here's a snapshot of all the details in the pamphlet:

Customers can join Balance Rewards at any Duane Reade or Walgreens store at the checkout counter, 
pharmacy and photo kiosk. They can also sign up online at or on their mobile phone via the upcoming Duane Reade Mobile Application due for release early 2013.

I actually did my swap right there at the store as I was picking up some beauty goodies, and it was quick and easy! 

As I presented my old FlexRewards card and the cashier scanned it, the card reader prompted me to enter and confirm my basic info - and presto - the swap was complete! 

I was able to save 16% percent on my purchase and I earned 7500 reward points! 

By the way here is a quick look of the goodies I picked up! 

You can check out the details of my shopping trip and my reward swap on Google+ by clicking here.  I'll also review they beauty goods on an upcoming post!

Be sure to visit Duane Reade online at

Duane Reade on Twitter:
Check out the hashtags #DRBalanceRewards #DReade #DReadeVIP

Duane Reade on Facebook:

Disclosure: I am a member of the Collective BiasTM Social Fabric® Community. This shop has been compensated as part of a social shopper insights study for Collective BiasTM. #CBias #SocialFabric 

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